Music Marketing for the DIY Musician

This book is the culmination of the author's 25 years in the trenches as a musician and entrepreneur, and over a decade in academic and practical research involving thousands of independent artists and marketing experts from around the ...

Music Marketing for the DIY Musician

Music Marketing for the DIY Musician

(Music Pro Guide Books & DVDs). There has never been a greater need for practical DIY marketing advice from a musician who has been there and succeeded than now at a time when new technologies make it more possible than ever for musicians to attract attention independently and leverage their own careers, and record industry professionals look exclusively for developed artists who are already successful. Written by a professional musician for other musicians, Music Marketing for the DIY Musician is a proactive, practical, step-by-step guide to producing a fully integrated, customized, low-budget plan of attack for artists marketing their own music. In a conversational tone, it reveals a systematic business approach employing the same tools and techniques used by innovative top companies, while always encouraging musicians to stay true to their artistic integrity. It's the perfect blend of left-brain and right-brain marketing. This book is the culmination of the author's 25 years in the trenches as a musician and entrepreneur, and over a decade in academic and practical research involving thousands of independent artists and marketing experts from around the world. The goal is to help musical artists take control of their own destiny, save money and time, and eventually draw the full attention of top music industry professionals. It's ultimately about making music that matters and music that gets heard!

More Books:

Music Marketing for the DIY Musician
Language: en
Pages: 400
Authors: Bobby Borg
Categories: Music
Type: BOOK - Published: 2014-08-01 - Publisher: Hal Leonard Corporation

(Music Pro Guide Books & DVDs). There has never been a greater need for practical DIY marketing advice from a musician who has been there and succeeded than now at a time when new technologies make it more possible than ever for musicians to attract attention independently and leverage their
Business Basics for Musicians
Language: en
Pages: 320
Authors: Bobby Borg
Categories: Music
Type: BOOK - Published: 2020-01-07 - Publisher: Rowman & Littlefield Publishers

Today, when artists are empowered to take greater control of their careers and earnings, the need for musicians to understand the business of music has never been greater. In a digital age overflowing with confusing and ever-changing information, musicians need trusted business advice from a veteran artist who can break
Introduction to Music Publishing for Musicians
Language: en
Pages: 344
Authors: Bobby Borg, Michael Eames
Categories: Music
Type: BOOK - Published: 2021-07-15 - Publisher:

At a time when artists are independently releasing their own music and acting as their own self-publishers, there has never been a greater need for a simple and easy-to-read introduction to the business and creative aspects of music publishing for musicians. Written by two musicians and industry pros with decades
Getting Your Music Heard Online
Language: en
Pages: 148
Authors: Joshua Smotherman
Categories: Music
Type: BOOK - Published: 2015-04-14 - Publisher:

This book is a collection of articles focused on online music marketing for the average independent musician as well as other entities involved in the DIY music business. We share our experiences, insights, and best tips for using the web and social media to market and promote music in a
Performing Popular Music
Language: en
Pages: 198
Authors: David Cashman, Waldo Garrido
Categories: Music
Type: BOOK - Published: 2019-12-20 - Publisher: Routledge

This book explores the fundamentals of popular music performance for students in contemporary music institutions. Drawing on the insights of performance practice research, it discusses the unwritten rules of performances in popular music, what it takes to create a memorable performance, and live popular music as a creative industry. The

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