Strategic Marketing Problems

Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they've learned.

Strategic Marketing Problems

Strategic Marketing Problems

Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they've learned.

More Books:

Strategic Marketing Problems
Language: en
Pages: 744
Authors: Roger A. Kerin, Robert Peterson
Categories: Business & Economics
Type: BOOK - Published: 2012-07-15 - Publisher: Prentice Hall

Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they've learned.
Strategic Marketing Problems
Language: en
Pages:
Authors: Roger Kerin, Robert Peterson
Categories: Business & Economics
Type: BOOK - Published: 2007-06 - Publisher: Pearson College Division

Books about Strategic Marketing Problems
Strategic Marketing Problems: International Edition
Language: en
Pages: 744
Authors: Roger Kerin, Robert Peterson
Categories: Business & Economics
Type: BOOK - Published: 2013-11-06 - Publisher: Pearson Higher Ed

For undergraduate and graduate marketing strategy courses. A comprehensive, practice-driven approach to developing decision-making skills in marketing. Decision-making in marketing is first and foremost, a skill. And since all skills are learned through practice, Strategic Marketing Problems: Cases and Comments balances the concepts and tools used for solving marketing problems
Strategic Marketing Problems: Cases And Comments, 12/E
Language: en
Pages: 744
Authors: Kerin Roger
Categories: Marketing
Type: BOOK - Published: 2010-09 - Publisher: Pearson Education India

Books about Strategic Marketing Problems: Cases And Comments, 12/E
Instructor's Manual for Strategic Marketing Problems
Language: en
Pages: 746
Authors: Roger A. Kerin, Robert A. Peterson
Categories: Marketing
Type: BOOK - Published: 2013 - Publisher:

Books about Instructor's Manual for Strategic Marketing Problems

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