Visual Language for Designers

New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations.

Visual Language for Designers

Visual Language for Designers

Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion

More Books:

Visual Language for Designers
Language: en
Pages: 240
Authors: Connie Malamed
Categories: Design
Type: BOOK - Published: 2011-10-01 - Publisher: Rockport Pub

Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform
Visual Design Solutions
Language: en
Pages: 384
Authors: Connie Malamed
Categories: Business & Economics
Type: BOOK - Published: 2015-03-25 - Publisher: John Wiley & Sons

Enhance learners' interest and understanding with visual designfor instructional and information products No matter what medium you use to deliver content, if the visualdesign fails, the experience falls flat. Meaningful graphics and acompelling visual design supercharge instruction, training, andpresentations, but this isn't easy to accomplish. Now you canconquer your design
Visual Grammar
Language: en
Pages: 95
Authors: Christian Leborg
Categories: Art
Type: BOOK - Published: 2006-05-11 - Publisher: Princeton Architectural Press

Both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design, this text deals with every imaginable visual concept, making it an indispensable reference for beginners and seasoned visual thinkers alike.
The Visual Language of Technique
Language: en
Pages: 182
Authors: Luigi Cocchiarella
Categories: Mathematics
Type: BOOK - Published: 2015-03-14 - Publisher: Springer

The book is inspired by the first seminar in a cycle connected to the celebrations of the 150th anniversary of the Politecnico di Milano. "Dealing with the Image Ivory Towers and Virtual Bridges" was the motto of this meeting, aiming to stimulate a discussion among engineers, designers and architects, all
Type and Image
Language: en
Pages: 208
Authors: Philip B. Meggs
Categories: Architecture
Type: BOOK - Published: 1992-03-15 - Publisher: John Wiley & Sons

Type and Image The Language of Graphic Design Philip B. Meggs What is the essence of graphic design? How do graphic designers solve problems, organize space, and imbue their work with those visual and symbolic qualities that enable it to convey visual and verbal information with expression and clarity? The

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